SponsorshipX Virtual Series
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What Sponsors, Fans, and Properties Want: An interactive panel answering your most pressing industry questions
Presented June 25th, 2020
On June 25th, we gathered international thought-leaders, decision-makers, and sponsorship pros for three back-to-back discussions answering the age-old questions of our industry: “What do Sponsors and Consumers Want?” “What do Fans Want?” and “What do Properties Want?”
But that was just to guide the discussion; the actual questions our experts answered were submitted by you. By dropping questions in the webinar Q&A, our moderator, Mark Harrison, selected relevant and unique questions to share with our panelists.
Featured Speakers
Kristen Gambetta
Cyndie Wang
Eleanor Malloy
Don Mayo
Mark Stewart
Zarah Al-Kudcy
Heidi Pellerano
Dr. Norm O’Reilly
Mark Harrison
Our Previous Webinars
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Apr 22Do Better Today to be Better Tomorrow
11:00AM – 12:00PM ET
To celebrate the 50th Anniversary of Earth Day, we’re hosting a Q&A discussion where panelists will be sharing their thoughts on the impact individuals, companies and organizations can have on our global situation. From sustainability and the environment to supporting positive social change and diversity, meet the visionaries who are making a difference today and setting the stage for a brighter future for everyone.
Featured speakers:- Jackie Heinricher, Booshoot Technology & Heinricher Racing
- Kathrin Majic, Director of Corporate Partnerships, WWF-Canada
- Collin Lawson, Senior Director, Private Sector Engagement, WWF-US
- Mark Harrison, SponsorshipX
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Apr 23The NFL Draft: Creating Experiences at Home
11:00AM – 12:00PM ET
COVID-19 has changed the world as we know it, and sports are no exception. For the first time since its conception, the NFL Draft is happening online and football is pushed into the digital realm. How can you make a live experience meaningful in the virtual space? What makes live so enthralling and how can virtual experiences be just as compelling for fans and sponsors? Join our panel as we discuss the new, digital version of the NFL Draft.
Featured speakers:- Steve Lacroix, Minnesota Vikings
- Kyle Georger, Buffalo Bills
- Andrew Agro, New York Jets
- Ari Mark, Miami Dolphins
- Jessica Slenker, New York Giants
- Mark Harrison, SponsorshipX
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Apr 24The Impact of COVID-19 on Consumerism and Sponsorship
11:00AM – 12:00PM ET
It’s no secret that COVID-19 has changed the consumer landscape—but just how much of an impact has it had? With no clear end in sight, we’ll explore the ramifications of this pandemic and its impact on consumerism and sponsorship. Join industry experts as they delve into the data to help us better understand what can be expected as we move forward into uncharted territory.
Featured speakers:- Dr. Norm O’Reilly, The T1 Agency
- Don Mayo, IMI International
- Mark Harrison, SponsorshipX