DoorDash Extends Partnership with the Northern Super League for Inaugural Season
DoorDash Canada has solidified its role as a key partner of the Northern Super League (NSL), Canada's first professional women's soccer league, by extending their partnership ahead of its anticipated inaugural season in 2025. This exclusive collaboration positions DoorDash as the league's sole on-demand delivery partner, a role that reflects the company's ongoing commitment to empowering women in sports and communities nationwide.
Key Initiatives of the Partnership
Inspiring the Next Generation: DoorDash will reserve tickets throughout the season to bring aspiring female athletes to NSL matches, including marquee events such as the home opener, playoffs, and championship games.
Supporting Communities: DoorDash recognizes the importance of nutrition in athletic development and will provide meals to local organizations in the league's host cities—Vancouver, Calgary, Toronto, Ottawa, Montreal, and Halifax—thereby significantly impacting these communities.
Celebrating Excellence: DoorDash will serve as the presenting partner of the NSL's Year-End Awards, honouring outstanding players and contributors while fostering a culture of recognition and achievement.
Strengthening Women's Soccer in Canada
DoorDash's renewed commitment builds on its initial support of NSL founder Diana Matheson during the league's conceptual phase. This partnership aims to advance equity in sports and inspire young girls to envision a future in professional soccer. DoorDash's activations, designed to enhance fan experiences through exclusive matchday perks and special offers, demonstrate the company's dedication to connecting with NSL's supporters.
NSL President Christina Litz highlighted the significance of this partnership, stating that DoorDash's unwavering support exemplifies the kind of allyship needed to propel women's professional sports to new heights.
As the NSL prepares for its debut, this partnership demonstrates how corporate allies like DoorDash can contribute to the growth of sports and community engagement in Canada. Fans can look forward to exciting initiatives that elevate the league and create meaningful connections between the sport and its supporters.